Privacy policy

Kind Walks operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Kind Walks is the trading name used for this store and is operated by Film Cartel, registered with the Dutch Chamber of Commerce under number 70776717 and VAT identification number NL227168446B01. Kind Walks is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, store, transfer, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, subscribe to marketing, create an account, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy. Where consent is required by law, we will request it through an appropriate consent mechanism.

Personal Information We Collect or Process
When we use the term "personal information," we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or has been de-identified so that it cannot reasonably identify or be linked to an individual.

We may collect or process the following categories of personal information, including inferences drawn from this information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:
- Contact details, including your name, billing address, shipping address, telephone number, and email address;
- Financial information, including payment-card or financial-account information, transaction details, form of payment, payment confirmation, and related payment information. Full payment-card details are generally handled by Shopify Payments and other authorized payment providers rather than stored directly by Kind Walks;
- Account information, including username, encrypted password or authentication information, security settings, preferences, and account settings;
- Transaction information, including items you view, add to your cart or wishlist, purchase, return, cancel, or ask about, together with past transactions;
- Communications with us, including customer-support messages, returns, complaints, reviews, email, SMS interactions, and information you choose to provide;
- Device information, including information about your device, browser, network connection, IP address, and other online or device identifiers;
- Usage information, including how and when you interact with or navigate the Services, referring pages, pages viewed, product interactions, clicks, cart activity, and checkout activity;
- Marketing and preference information, including subscription status, consent records, campaign interactions, and inferred interests; and
- Fraud, security, and compliance information, including risk indicators, chargeback or dispute information, and records required to protect the Services or comply with law.

Personal Information Sources
We may collect personal information from the following sources:
- Directly from you, including when you create an account, visit or use the Services, place an order, communicate with us, submit a form, subscribe to email or SMS, or otherwise provide information;
- Automatically through the Services, including from your device when you use our products or services or visit our website, and through cookies and similar technologies;
- From service providers, including when we engage them to provide technology, hosting, payment, fraud prevention, customer support, analytics, fulfilment, shipping, marketing, translation, tracking, or other services on our behalf;
- From partners, advertising platforms, social media platforms, and other third parties where permitted by law; and
- From public or lawful sources where necessary for security, fraud prevention, dispute handling, or legal compliance.

How We Use Your Personal Information
Depending on how you interact with us or which Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide the Services, including to perform our contract with you, process payments, fulfil and deliver orders, remember preferences and items of interest, send account and order notifications, process purchases, returns, cancellations, or other transactions, create and manage accounts, arrange shipping, support authorized returns, enable reviews, and create a customized shopping experience. This may include using personal information and machine-learning tools to improve support, product recommendations, operations, fraud detection, and the Services.

Marketing and Advertising. Subject to applicable consent and opt-out requirements, we may use personal information for marketing and promotional purposes, such as sending communications by email, text message, or postal mail, measuring campaign performance, and showing online advertisements for products or services on the Services or other websites and apps, including based on items previously purchased, viewed, or added to a cart.

Security and Fraud Prevention. We use personal information to authenticate accounts, provide a secure payment and shopping experience, detect, investigate, prevent, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect the public, enforce our policies, manage disputes and chargebacks, and secure the Services. If you register an account, you are responsible for keeping your credentials secure and should not share them with others.

Communicating with You. We use personal information to provide customer support, respond to requests, maintain our business relationship, provide tracking information, and administer complaints, returns, refunds, or disputes.

Legal Reasons. We use personal information to comply with applicable laws, accounting and tax obligations, court orders, regulatory obligations, valid legal process, law-enforcement or government requests, litigation, civil discovery, and to enforce or investigate potential violations of our terms and policies.

Legal Bases Where the GDPR Applies
Where the General Data Protection Regulation or comparable European law applies, we rely on one or more of the following legal bases: performance of a contract, steps taken at your request before entering a contract, compliance with legal obligations, our legitimate interests where those interests are not overridden by your rights, protection of vital interests where relevant, and consent where consent is required. You may withdraw consent at any time without affecting processing carried out before withdrawal.

How We Disclose Personal Information
In certain circumstances, we may disclose personal information to third parties for legitimate purposes subject to this Privacy Policy, including:
- Shopify and Shopify Payments, which host the store, support checkout and account functions, process payments, provide fraud prevention, and enable commerce services;
- CJdropshipping and other approved suppliers, fulfilment partners, warehouses, and carriers, which receive information needed to prepare, ship, deliver, track, return, or replace orders;
- Klaviyo, which may provide email marketing, SMS marketing, forms, segmentation, analytics, automation, and campaign measurement;
- Zendesk and Icarus AI, which may process customer-support communications, order references, support history, and related information to assist with customer service and automation;
- AfterSell, Track123, Translate & Adapt, Multifeeds, SMART Checkout Rules, Shopify Messaging, and POKY, where used for checkout offers, tracking, translation, product feeds, checkout logic, communications, product content, reviews, or related operational functions;
- IT, cloud, security, data-storage, fraud-prevention, analytics, professional, legal, financial, accounting, insurance, and administrative service providers;
- Business and marketing partners that provide analytics, measurement, or advertising services. Kind Walks may use or activate Meta, Google Analytics, Google Ads, TikTok, Microsoft Advertising/Bing, and Pinterest technologies in the future. These services are listed on a "may use" basis and are not necessarily all active at the date of this policy;
- Third parties when you direct us, request us, or otherwise consent to disclosure, such as when information is needed to deliver a product or when you use a third-party integration;
- Our affiliates or entities within a corporate group if such a group exists in the future;
- Parties involved in an actual or proposed business transaction, such as a merger, acquisition, financing, restructuring, insolvency, or sale of assets; and
- Courts, regulators, law-enforcement bodies, government agencies, card networks, payment providers, or other persons where disclosure is required by law or reasonably necessary to protect the Services, our rights, or the rights and safety of users or others.

We do not sell personal information for money. Certain privacy laws may define targeted advertising or some data-sharing arrangements as a "sale" or "sharing." Where such definitions apply, you may have rights to opt out as described below.

Relationship with Shopify
The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit to the Services will be transmitted to and shared with Shopify and relevant third parties, which may be located in countries other than where you reside.

To help protect, grow, and improve our business, we may use Shopify features that incorporate data obtained from your interactions with this store, other merchants, and Shopify. In some circumstances Shopify is independently responsible for processing personal information and responding to requests relating to Shopify's own processing. You can review Shopify's Consumer Privacy Policy and use the Shopify Privacy Portal through the privacy links made available by Shopify or at privacy.shopify.com.

Cookies and Similar Technologies
We use cookies and similar technologies as described in our Cookie Policy. These technologies may support essential storefront and checkout operations, preferences, analytics, customer support, email and SMS measurement, advertising, and personalization. Where required, non-essential technologies are used only after consent. You can manage preferences through the Shopify cookie banner or Cookie Preferences controls where displayed.

Third Party Websites and Links
The Services may provide links to websites or online platforms operated by third parties. If you follow a link to a site not affiliated with or controlled by us, review that third party's privacy, security, and terms. We do not guarantee and are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party sites. Information shared in public or semi-public venues, including social platforms, may be visible and used by others. Including a link does not by itself imply endorsement.

Children's Data
The Services are not intended for children and we do not knowingly collect personal information from children under the age of majority applicable in their jurisdiction. If you are a parent or guardian and believe a child has provided personal information, contact us to request deletion where appropriate. We do not knowingly sell or share, as those terms may be defined by applicable law, personal information of individuals under 16 years of age.

Security of Your Information
We use reasonable administrative, organizational, technical, and contractual safeguards appropriate to the nature of the personal information and the risks involved. No security measure is perfect or impenetrable, and we cannot guarantee absolute security. Information sent through insecure channels may be exposed in transit. Do not send sensitive or confidential information through an insecure method when a safer method is available.

Retention of Your Information
We retain personal information only for as long as reasonably necessary for the purposes described in this policy, to maintain accounts, provide the Services, comply with legal and accounting obligations, resolve disputes, manage chargebacks, prevent fraud, or enforce contracts and policies. Retention may include:
- Order, payment, invoice, tax, and core accounting records: generally 7 years where required for Dutch tax and accounting obligations;
- Customer-service, return, complaint, and support records: generally 2 years after closure, or longer where necessary for an active dispute, chargeback, legal claim, fraud investigation, or legal obligation;
- Account information: while the account remains active and generally up to 2 years after prolonged inactivity, unless earlier deletion is requested and legally possible;
- Marketing and consent records: while consent or another valid basis remains in effect, until you unsubscribe or object, plus minimal suppression information needed to honour the opt-out;
- Security-incident and breach records: at least 24 months where Canadian privacy law requires such records, and longer if needed for another legal requirement;
- Analytics and cookie information: according to the duration shown in the Cookie Policy or provider settings; and
- Legal, dispute, fraud, and chargeback information: for the applicable limitation period and as long as reasonably required to establish, exercise, or defend legal claims.

At the end of the applicable period, information is deleted, anonymized, or securely destroyed unless continued retention is legally required.

International Transfers
We may transfer, store, and process personal information outside the country where you live, including in the Netherlands, other countries in the European Economic Area, Canada, the United States, China, and other countries where Shopify, payment providers, suppliers, carriers, support providers, and technology providers operate.

When personal information is transferred outside the European Economic Area or United Kingdom, we rely on recognized safeguards where required, such as adequacy decisions, the European Commission's Standard Contractual Clauses, the UK International Data Transfer Addendum or equivalent mechanisms, together with supplementary safeguards where appropriate.

Personal information transferred across Canadian provincial or national borders in the course of commercial activities may be subject to Canada's Personal Information Protection and Electronic Documents Act (PIPEDA), and processing within Alberta, British Columbia, Québec, or another jurisdiction may also be subject to applicable provincial privacy law.

Your Rights and Choices
Depending on where you live and subject to legal exceptions, you may have some or all of the following rights:
- Right to access or know the personal information held about you;
- Right to request correction of inaccurate or incomplete information;
- Right to request deletion where applicable;
- Right to receive a portable copy of certain information or request a transfer where applicable;
- Right to withdraw consent where processing is based on consent;
- Right to object to or restrict certain processing where applicable;
- Right to opt out of targeted advertising or data sharing where applicable;
- Right to complain to an applicable privacy regulator; and
- Right not to be discriminated against for exercising a privacy right.

Managing Communication Preferences
You may unsubscribe from promotional emails at any time through the unsubscribe link in the email. You may opt out of promotional SMS messages using the instructions in the message, such as replying STOP where supported. After opting out, we may still send non-promotional communications concerning orders, accounts, security, returns, or legal matters.

Exercising Your Rights
You may exercise rights by contacting hello@kindwalks.com or by using privacy controls made available through the Services. We may need to verify your identity and request information reasonably necessary to process the request. Where legally permitted, an authorized agent may submit a request on your behalf, but we may require proof of authorization and direct identity verification.

We will respond within the period required by applicable law. A request may be refused or limited where an exemption applies, but we will explain the reason where legally required. We do not ordinarily charge for a request, although a reasonable fee may be charged where permitted by law for manifestly unfounded, repetitive, or excessive requests.

Complaints
If you have a complaint about how we process personal information, contact us first at hello@kindwalks.com so we can investigate. Depending on where you live, you may also complain to the Office of the Privacy Commissioner of Canada, an applicable provincial privacy authority, the Dutch Data Protection Authority, or another competent supervisory authority.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for operational, legal, or regulatory reasons. We will post the revised policy on the website, update the "Last updated" date, and provide additional notice where required by law.

Contact
For questions about privacy practices, this Privacy Policy, or the exercise of privacy rights, contact:

Address: Wiegmanweg 14, Wassenaar, 2242AZ, The Netherlands
Email: hello@kindwalks.com
Phone: +31634055286

Monday - Friday:
09:00 - 17.00 AST/ADT

Dutch Chamber of Commerce number: 70776717
VAT identification number: NL227168446B01